Known

Known BH is a Bahraini wellness and beauty brand built around the concept of the daily self-care routine. The store bridges the gap between beauty

Project Details

Overview

Known BH is a Bahraini wellness and beauty brand built around the concept of the daily self-care routine. The store bridges the gap between beauty and health by offering gummy vitamins and supplements targeting hair, skin, and nails alongside relaxation and sleep support products such as magnesium gummies.

What makes Known BH distinct in its positioning is the focus on lifestyle and routine marketing rather than just product selling. Customers are not just buying a vitamin — they are buying into a daily wellness habit. This approach significantly broadens the target audience, attracting both beauty-focused shoppers and health-conscious consumers.

The product and bundle strategy was designed to serve multiple household segments — including a mother-and-child bundle combining beauty supplements for mothers with children’s vitamins — expanding the brand’s reach within a single purchase. This family-oriented angle proved to be a strong differentiator in the Bahraini market.

What Was Delivered:

  • Full WooCommerce store build (Arabic, Bahraini market)
  • Brand positioning around daily wellness routine concept
  • Multi-audience bundle strategy (individual, couples, family)
  • Seasonal campaign execution (Ramadan and monthly promotions)
  • Product page copywriting focused on lifestyle and benefit storytelling

Project Details

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